In 2019, Project Runway made TV history by offering the first shoppable format of the show with on-demand retailing and quick turn production powered by N.A.bld. With designs created by contestants, N.A.bld reverse developed winning looks for production-readiness making them available in under 4 weeks. With the design to delivery process, orders were pre-ordered, manufactured and customized with updates, and shipped directly to the viewer's door. With limited investment, zero inventory risk, a low return rate and increased brand loyalty, Bravo brought the runway to life.
During New York Fashion Week 2015, N.A.bld hosted the first inventory-free, shoppable fashion week event at Macy’s Herald Square. The event took place in open floor space and online, increasing spend 56% online, and attracted over 1400 millennial shoppers over 11 hours in-store. The public and press were invited to preview four emerging designers’ collections, meet the designers, and purchase a piece of fashion history to be made just for them. Terry Lundgren, CEO of Macy’s Inc. gave an opening welcome to kick off the event.
Microsoft Surface brought emerging designer brand Bohn Jsell to life with a live streamed shoppable runway debut at New York Fashion Week. Viewers from around the USA shopped the first look of the collection and items were made on-demand in the USA. The content drove 65K live viewers to the broadcast with an average view time of 5 minutes and resulted in a 500% increase in sales for the brand with the highest grossing single sales day.
Increase your speed to market and don't lose sales to slow launches or no inventory.
Story-tell through the production process or just keep your team informed in real-time.
Reduce e-commerce returns by 75% and increase your brand loyalty.
Upload product specifications to digitize your design.
Still in product development phase? No problem! We have services and suppliers to help get you across the finish line.
Once specs are complete, submit your tech packs for review.
Explore our network of vetted, no-minimum manufacturers, submit your product, and get production quotes back in 48 hours.
Have your own production partner? Onboard them free of charge or manage production in-house to calculate costs automatically.
Pre-sell your items and manage on-demand production of your pre-orders.
Still doing wholesale? Submit a purchase order to have quick-turn, low volume inventory production.
Now you can manage both your wholesale and direct-to-consumer production in one place!
Automate your production purchase order, bill of materials and cut ticket, and communicate at every stage with manufacturer partners and customers.
Products are shipped straight to your door to QA for the final touches and distribute to your customer.
Don't want the hassle? Use our fulfillment service or have your products drop shipped by the manufacturer.